Uozu City, Japan | The Yosakoi at CHOUROKU Matsuri Was Absolutely Amazing!
Uozu City: Experience the Electrifying Yosakoi Dance at the CHOUROKU Festival!
Uozu City, a beautiful port town facing Toyama Bay. As if to mark the end of summer, have you heard of a festival that engulfs this city in excitement and emotion every year? It's the "Yosshakoi!! CHOUROKU Festival."
A recently released short video showcased the "Yosakoi" performances at this CHOUROKU Festival, and the passionate sentiment of "It was wonderful!" conveyed in the comments truly resonated. Even in a brief video, the dancers' vibrant costumes, dynamic movements, and the echoing sound of the *naruko* (wooden clappers) instantly captivate viewers.
This time, we'll focus on the captivating Yosakoi of the CHOUROKU Festival while also introducing plenty of Uozu City's attractions. You'll surely want to stand on the stage of this exciting festival too!
What is the "Yosshakoi!! CHOUROKU Festival"? A Festival Where Uozu's Excitement and Culture Merge
The "Yosshakoi!! CHOUROKU Festival" is a community-participation festival held annually around late August in Uozu City, Toyama Prefecture, with Yosakoi dance as its main highlight. Its name embodies Uozu's culture and a passionate dedication to the local community.
- The Spirit of Welcome in "Yosshakoi!!":
Aiming for regional revitalization, it conveys a warm message of "Welcome to Uozu!" and "Let's all celebrate together!"
- The Origin of "CHOUROKU":
This name is a tribute to "Chouroku," a Uozu dialect word meaning "very, extremely," and the traditional performing art "Chouroku Odori" (Chouroku Dance), which has been passed down in Uozu for generations. It expresses the festival's spirit of honoring tradition while embracing new energy.
This festival originated from the passion of local residents who wanted to revitalize Uozu City. With Uozu Station Plaza and Chuo-dori Shopping Street as the main venues, numerous Yosakoi teams gather from both within and outside the prefecture. The entire city is enveloped in a festive atmosphere, captivating all who visit. While deeply rooted in the community, its scale and enthusiasm give it a prominent presence, ranking among the top festivals in Toyama Prefecture.
🌐 Official Website: Yosshakoi!! CHOUROKU Festival Official Website
Soul-Stirring! The Overwhelming Charm of Yosakoi Performances
The Yosakoi performances at the CHOUROKU Festival, glimpsed in the video, offer a charm that far surpasses imagination when experienced firsthand.
- Vibrant Costumes and Unique Makeup:
The elaborate costumes crafted by each team are like works of art in themselves. They range from traditional Japanese motifs to contemporary designs, and even sea-themed creations unique to Uozu, showcasing incredible variety. Each dancer's makeup is meticulously detailed, further enhancing the performance's captivating world.
- **The Rhythm and Dynamism Played by *Naruko***:
Yosakoi, danced while striking *naruko* (wooden clappers) held in hand, is characterized by its unique sound and rhythm. The sound of dozens of dancers striking their *naruko* in unison resonates like a synchronized heartbeat, raising the audience's excitement to a fever pitch.
- Diverse Performances by Each Team:
From powerful and dynamic routines to graceful and elegant dances, and even comical and entertaining performances, each team expresses a completely unique worldview. Some teams incorporate local regional flair into their choreography or use songs arranged from Toyama folk tunes, making this diversity a major highlight.
- A Sense of Unity That Engages the Audience:
The dancers' smiles, sweat, and the energetic shouts of "Yosshakoi!" spread to the audience, creating a unified atmosphere where the entire venue participates in building the festival's energy. It's not uncommon for spontaneous applause to erupt from the stands, often culminating in a standing ovation. Night performances, in particular, are stunning, with illuminated costumes glowing against the dark sky, offering both ethereal beauty and powerful dynamism.
Yosakoi is more than just a dance; it's a condensed expression of the dancers' passion honed through tireless practice, the bonds within their teams, and their strong desire to energize the community. Be sure to experience this "dance of the soul" firsthand!
Beyond CHOUROKU Festival! Discover Uozu City's Other Charms
After experiencing the excitement of Uozu at the CHOUROKU Festival, be sure to fully enjoy the city's other attractions before or after the festivities. The bounty of Toyama Bay, rich natural beauty, and even mysterious phenomena await visitors.
- A Mysterious Experience: The Uozu Buried Forest Museum:
The Uozu Buried Forest, designated a Special Natural Monument of Japan, consists of ancient cedar trees that were submerged underground approximately 2,000 years ago and have since resurfaced. At the museum, giant cedar root stocks are on display, allowing visitors to feel the breath of an ancient forest. From the attached observation deck, if the weather is clear, there's even a chance to witness a "mirage."
- Family Fun at Mirage Land:
This amusement park boasts an open location facing Toyama Bay. From its giant Ferris wheel, one of the largest on the Sea of Japan coast, you can enjoy panoramic views of Toyama Bay and the Tateyama Mountain Range. With plenty of rides for small children, it's a place where the whole family can enjoy a full day out.
- Exquisite! Seafood from Toyama Bay:
When in Uozu, fresh seafood is an absolute must. Especially recommended are "firefly squid" (hotaruika) and "red snow crab" (benizuwaigani), iconic delicacies of Uozu. Be sure to savor seasonal seafood dishes at local restaurants or at "Umi no Eki Shinkiro" (Mirage Roadside Station).
- Soothe Your Tired Body at Kintaro Onsen:
After working up a sweat at the festival, why not soothe your travel fatigue at Kintaro Onsen, located within Uozu City? This hot spring boasts abundant waters, said to be effective for neuralgia and muscle pain, offering a relaxing time in its large public baths and open-air *rotenburo* (outdoor bath).
Uozu City is not just about the excitement of the CHOUROKU Festival; it's a place packed with diverse attractions, including history, nature, gourmet food, and hot springs. There's so much fun waiting that you won't be able to experience it all in just one day!
Conclusion
The Yosakoi performance at the CHOUROKU Festival, featured in a YouTube short video, truly offers an emotional experience in Uozu that mere words like "It was wonderful!" cannot fully capture. The passionate sight of dancers, adorned in vibrant costumes and gracefully moving while striking their *naruko*, is sure to leave a deep impression on your heart.
This festival's allure multiplies many times over when you don't just "watch" but truly "experience" it. Why not plan a special trip where you can fully immerse your senses in the power of Yosakoi within the bustling venue, savor Uozu's rich natural beauty, and delight in its delicious seafood?
Next summer, make sure to visit Uozu City in Toyama Prefecture and create unforgettable memories at the "Yosshakoi!! CHOUROKU Festival." Toyama is always ready to welcome you with open arms.
📍 Toyama Travel Guide (Uozu City Area)
Here's some tourist information for the areas around the spots introduced in this article.
- 🏨 Find Accommodation Around Uozu City: See plans on Rakuten Travel
- 🎁 Order Uozu City's Delicious Specialties Online: Explore Toyama gourmet on Rakuten Ichiba
- 🎡 For Fun Things to Do in Toyama: Find activities on Rakuten Travel Experiences






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